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🛒 Seller Platforms & Marketplaces

Compare platforms to sell your jewelry online

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Marketplaces & E-commerce Platforms

Where to sell your jewelry online

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Etsy

The go-to marketplace for handmade and vintage items

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✅ Pros

  • • Large buyer base
  • • Built-in traffic
  • • Easy to start

⚠️ Cons

  • • High fees
  • • Competitive
Fees: 6.5% transaction + 3% payment
Handmade & artisan jewelry
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Faire

Wholesale marketplace connecting brands with retailers

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✅ Pros

  • • No upfront cost
  • • Net 60 terms
  • • Retailer network

⚠️ Cons

  • • Commission on sales
  • • Long payment terms
Fees: 25% first order, 15% repeat
Wholesale to retailers
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Shopify

Build your own online store with full control

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✅ Pros

  • • Full branding control
  • • No marketplace fees
  • • Powerful tools

⚠️ Cons

  • • Need to drive traffic
  • • Monthly cost
Fees: $39+/month + payment fees
Building your brand
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Amazon Handmade

Sell handmade items on Amazon's massive platform

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✅ Pros

  • • Huge customer base
  • • Prime shipping
  • • Trust factor

⚠️ Cons

  • • Strict approval
  • • High competition
Fees: 15% referral fee
Scaling handmade sales
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eBay

Global marketplace for new and vintage items

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✅ Pros

  • • Auction format
  • • Global reach
  • • Vintage niche

⚠️ Cons

  • • Fee structure
  • • Less curated
Fees: 13.25% final value
Vintage & collectible jewelry
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WooCommerce

WordPress plugin for e-commerce

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✅ Pros

  • • Free & open source
  • • WordPress integration
  • • Customizable

⚠️ Cons

  • • Technical setup
  • • Hosting costs
Fees: Free (hosting extra)
WordPress users